{"title":"All Products","description":null,"products":[{"product_id":"absolute-rich-oil-nourishing-oil","title":"Absolute rich oil – Nourishing oil","description":"\u003cp\u003eNourishing oil for all hair types. An exceptional finishing oil that closes the scales of the hair fibre, for lightweight and silky hair. Does not leave hair greasy or wet. Seals ends, making damaged hair lengths appear visibly healthier. It completes the style and enhances the shine of the hair. Enriched with: Omega Booster: unleashes its full potential with: Corn oil, rich in vitamins A and E, Omega 3-6-9, gives softness and flexibility. Olive oil, rich in Omega 7-9, has a strong antioxidant and moisturizing power. Macadamia oil, rich in protein, fiber, vitamins, Omega 7-9. Sunflower seed and sesame oil, rich in Omega 6-9, for hair care and nourishment.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Nutritivo Absolute Rich Oil 30 ml","offer_id":56245667692929,"sku":"28525","price":17.85,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Nutritivo Absolute Rich Oil 3ml","offer_id":56312352637313,"sku":"28532","price":0.26,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/absolute-rich-oil.png?v=1790846045"},{"product_id":"after-shave","title":"After shave","description":"\u003cp\u003eIt prevents irritation caused by shaving and gently moisturises the skin, leaving it soft and fragrant thanks to aloe vera. Its moisturising and anti-inflammatory properties ensure optimal hydration of the facial skin and soothe any small surface inflammations caused by shaving.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"For Man After Shave 100 ml","offer_id":56245667758465,"sku":"28095","price":14.96,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/after-shave_5786e5ce-bdb0-47b0-8739-338db1007148.png?v=1790170126"},{"product_id":"airmatt-dust","title":"Airmatt dust","description":"\u003cp\u003ePerfect powder to give instant volume and body from the base. It gives texture, volume, structure and flexibility.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Flowy Airmatt Dust 8 g - Poudre Volumisante","offer_id":56245667791233,"sku":"07041","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/AirMatt-Dust-8g_png_19684b80-1d5d-4516-b9b3-d60e20b12b8b.avif?v=1790170127"},{"product_id":"art-absolute-chrome","title":"Art Absolute Chrome","description":"\u003cp\u003eTechnical correctors, to customize the nuances, attenuating or intensifying the reflections. For a perfect color service that meets every need. Three technical shades with a tone height of 5 with an ammonia base: ash, blue, petrol. Ideal for: correcting; Intensify reflections; customize the nuances of Art absolute.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Art Absolute Chrome Bleu 100 ml","offer_id":56245667856769,"sku":"01.CB","price":13.52,"currency_code":"EUR","in_stock":true},{"title":"Art Absolute Chrome Cendré 100 ml","offer_id":56245667889537,"sku":"01.CC","price":13.52,"currency_code":"EUR","in_stock":true},{"title":"Art Absolute Chrome Pétrole 100 ml","offer_id":56245667922305,"sku":"01.CP","price":13.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/absolute-colorazione_0ee177bc-da1c-419e-94c9-b75d4e74bc2d.png?v=1790170129"},{"product_id":"30-volume-activator","title":"30 volume activator","description":"\u003cp\u003eIts delicate formula works in synergy with the DECO bleaching powders. Its creamy texture makes it perfect for hairand makes it easier to rinse the mixture out.Follow the directions for the Deco bleaches.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Deco Activateur 1000 ml","offer_id":56375533601153,"sku":"04022","price":9.56,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/activator-30.png?v=1791467177"},{"product_id":"activators-10-20-30-40-vol","title":"Activators 10\/20\/30\/40 vol.","description":"\u003cp\u003eActivators, for an uncompromising color result. To get the best results from the Heart coloring cream, Vitality's has formulated the Heart Activators: • Specific formulas developed to work in synergy with the coloring cream. • Optimize color hold and stability. • Facilitates mixing, for a soft cream that adheres precisely to the hair. • Naturalness index 82-86%.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Heart Activateur 10 vol.1000 ml","offer_id":56245667987841,"sku":"04083.10","price":10.58,"currency_code":"EUR","in_stock":true},{"title":"Heart Activateur 20 vol.1000 ml","offer_id":56245668020609,"sku":"04083.20","price":10.58,"currency_code":"EUR","in_stock":true},{"title":"Heart Activateur 30 vol.1000 ml","offer_id":56245668053377,"sku":"04083.30","price":10.58,"currency_code":"EUR","in_stock":true},{"title":"Heart Activateur 40 vol.1000 ml","offer_id":56245668086145,"sku":"04083.40","price":10.58,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/attivatore-12_c389f95e-17c9-4e38-9b3f-61e1589808df.png?v=1790170128"},{"product_id":"bloom-boom-reviver-for-curly-hair","title":"Bloom boom – Reviver for curly hair","description":"\u003cp\u003eReviver for curly hair. A light-textured fluid, ideal for reviving and defining curls, for a natural look. Protects hair against the heat and reduces frizz.V.E.G. MIX: with softening, antioxidant properties.DefineHair complex: delivers hydration and elasticity to curls. Hair is soft and tamed.Sicilian prickly pear extract: hydrates the hair fibres deep-down, preventing irritation.Panthenol (Pro-Vitamin B5):hair hydration agent, captures moisture inside the hair and improves elasticity.Quaternium-80: makes both wet and dry hair easier to comb, reduces static.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Ricci Bloom Boom 150 ml","offer_id":56245668118913,"sku":"28543","price":19.43,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Ricci Bloom Boom 10ml","offer_id":56312352801153,"sku":"28547","price":0.26,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/bloom-boom-150.png?v=1790846046"},{"product_id":"bloom-conditioner-for-curly-hair","title":"Bloom conditioner – for curly hair","description":"\u003cp\u003eConditioner for curly hair. Ideal for disciplining curly hair, keeping frizziness under control.Enriched with:V.E.G. MIX: with softening, antioxidant properties.DefineHair complex: delivers hydration and elasticity to curls. Hair is soft and tamed.Sicilian prickly pear extract: hydrates the hair fibres deep-down, preventing irritation.Polyquaternium-37: sensory cationic polymer with conditioning effect.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Ricci Bloom Conditioner 1000 ml","offer_id":56245668184449,"sku":"28539","price":36.75,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Ricci Bloom Conditioner 250 ml","offer_id":56245668217217,"sku":"28538","price":15.54,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/bloom-conditioner_77762783-47d7-4b34-acf7-99ee8db3ebe8.png?v=1790170131"},{"product_id":"bloom-cream-leave-in-cream-for-curly-hair","title":"Bloom cream – Leave-in cream for curly hair","description":"\u003cp\u003eLeave-in cream for curly hair. Nourishes curly hair without weighing it down, for more defined and disciplined curls. Protects hair from heat and significantly reduces frizz.V.E.G. MIX: with softening, antioxidant properties.DefineHair complex: delivers hydration and elasticity to curls. Hair is soft and tamed.Sicilian prickly pear extract: hydrates the hair fibres deep-down, preventing irritation.Olive oil: delivers nourishment to curls.Quaternium-80: makes both wet and dry hair easier to comb, reduces static.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Ricci Bloom Cream tube 150 ml","offer_id":56245668249985,"sku":"28542","price":17.75,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/bloom-cream_49870a21-70c1-42db-ae12-7e984acce09f.png?v=1790170131"},{"product_id":"bloom-mask-mask-for-curly-hair","title":"Bloom mask – mask for curly hair","description":"\u003cp\u003eMask for curly hair. Ideal for moisturizing hair, for softer, more disciplined and brighter curls, without weighing them down.Enriched with:V.E.G. MIX: with softening, antioxidant properties.DefineHair complex: delivers hydration and elasticity to curls. Hair is soft and tamed.Sicilian prickly pear extract: hydrates the hair fibres deep-down, preventing irritation.Olive oil: delivers nourishment to curls.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Ricci Bloom Mask 200 ml","offer_id":56245668348289,"sku":"28540","price":16.7,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Ricci Bloom Mask 450 ml","offer_id":56245668381057,"sku":"28541","price":31.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/bloom-mask-con-becuccio_988e0b65-55d0-428c-960d-5f167aeb3157.png?v=1790170132"},{"product_id":"bloom-shampoo-for-curly-hair","title":"Bloom shampoo – for curly hair","description":"\u003cp\u003eShampoo for curly hair. Cleanses the scalp and hair, leaving curls bouncy and disciplined.Enriched with:V.E.G. MIX: with softening, antioxidant properties.DefineHair complex: delivers hydration and elasticity to curls. Hair is soft and tamed.Sicilian prickly pear extract: hydrates the hair fibres deep-down, preventing irritation to the scalp.Polyquaternium-7: helps detangle hair and boosts shine.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Ricci Bloom Shampoo 1000 ml","offer_id":56245670379905,"sku":"28537","price":27.3,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Ricci Bloom Shampoo 250 ml","offer_id":56245670412673,"sku":"28536","price":12.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/bloom-shampoo-1000_96dbe1c3-fdae-4142-b013-247aa79bf217.png?v=1790170133"},{"product_id":"bright-glow-oil","title":"Bright Glow Oil","description":"\u003cp\u003eIlluminating oil that seals the hair fiber, giving shine and silkiness to the hair. It has a heat-protective action on the hair, protecting it from high temperatures. It is easily absorbed, leaving the hair shiny, light and dry. Active ingredients that strengthen and brighten the hair: lemon oil for silkiness and lightness, Dicaprylyl Ether as a fast-absorbing light emollient and Bright Booster for conditioning, shine, thermal protection and cuticle repair.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Biondi Bright Glow Oil 30 ml","offer_id":56245670445441,"sku":"28583","price":18.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/CS-BIONDI-Bright-Glow-Oil-30ml_460ET-3270-2_359bf432-37aa-4ba6-a461-839675bdc8a4.jpg?v=1790170134"},{"product_id":"bright-shampoo","title":"Bright Shampoo","description":"\u003cp\u003eIlluminating shampoo, gently cleanses by reviving the brightness of blonde. The hair is immediately shinier, lighter and softer. The active ingredients present are: Hyaluronic acid: moisturizes, plumps and strengthens the hair fiber, leaving the hair soft, elastic and shiny. Lemon water: detoxifies and rebalances the scalp, gives vitality, lightness and shine. V.E.G. Mix: moisturizes and nourishes the hair. Glycerin: retains moisture, keeping the hair hydrated, soft and supple. Polyquaternium-10: film-forming and restructuring polymer, improves combability, increases volume and shine, reduces electrostatic effect.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Biondi Bright Shampoo 1000 ml","offer_id":56245670510977,"sku":"28579","price":29.4,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Biondi Bright Shampoo 250 ml","offer_id":56245670543745,"sku":"28578","price":12.6,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Biondi Bright Shampoo 10ml","offer_id":56312352932225,"sku":"28584","price":0.26,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Biondi Bright Shampoo 3ml","offer_id":56312352964993,"sku":"28587","price":0.26,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/CS-BIONDI-Bright-Shampoo-1000ml_460ET-3267-2_a252c255-9a82-4482-b60b-53e634c8b717.jpg?v=1790170135"},{"product_id":"bright-velvet-conditioner","title":"Bright Velvet Conditioner","description":"\u003cp\u003eConditioner for blonde, bleached or lightened hair. The full-bodied and enveloping texture allows the active ingredients to acting on the hair fiber making the hair silky and shiny. Leaves the hair light. A mix of active ingredients that moisturizes, nourishes and strengthens the hair: hyaluronic acid for softness and elasticity, water and lemon oil for a detoxifying and strengthening action, V.E.G. Mix for nourishment and Velvet Touch for smooth, shiny, detangled and frizz-free hair.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Biondi Velvet Conditioner 250 ml","offer_id":56245670773121,"sku":"28582","price":22.05,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/CS-BIONDI-Bright-Velvet-Conditioner-250ml-4503979-2_d34ef474-4bdf-45af-9ab7-9be5548f9b1f.jpg?v=1790170135"},{"product_id":"chroma-blow-lightweight-gloss-spray-for-coloured-hair","title":"Chroma blow – Lightweight gloss spray for coloured hair","description":"\u003cp\u003eLightweight gloss spray for coloured hair. Adds gloss to enhance colour, leaving hair lightweight and shiny.The dry formula allows the product to be sprayed on dry hair without wetting it, for a final touch to styling that enhances hair colour.V.E.G. MIX: with moisturizing and anti-oxidant properties.Chroma Power: protects hair colour and has an anti-oxidant effect.Lightweight glossing emollient: enhances the shine of hair colour.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Color Chroma Blow 250 ml","offer_id":56245670805889,"sku":"28522","price":15.23,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/chroma-blow_844c25eb-1a2c-4237-b7e0-1101833f1d78.png?v=1790170136"},{"product_id":"chroma-heat-protector-no-rinse-heat-protecting-serum-for-coloured-hair","title":"Chroma heat protector – No-rinse heat-protecting serum for coloured hair","description":"\u003cp\u003eNo-rinse heat-protecting serum for coloured hair. An easy-to-use multifunctional product: • Protects color, moisturizes, reduces dryness and breakage of hair. • Smoothes the surface of the hair, strengthening its internal structure and making it shiny. • Protects the hair from both direct sources (straightener and iron) and indirect sources (hairdryer) of heat. • Anti-frizz effect. • V.E.G. MIX: has moisturizing and antioxidant properties. • Chroma Power: preserves color and has antioxidant power. • Murumuru Butter: exceptional antioxidant, keeps hair soft and silky.• Betaine: 100% plant-based and bio-based amino acid, extracted from sugar beet. It smoothes the surface of damaged hair, giving shine. It penetrates deep into the bark, strengthening its structure. • Amino acid and panthenol complex: reduces oxidative stress; protects the hair by preserving the integrity of the keratin. • Microemulsion: protects the color, making it shiny. The hair is easy to comb both wet and dry. It protects against heat and reduces dryness and breakage of the hair. • Ultra-light emollient: 100% plant-based, leaves the color shiny and nourished. Easy to absorb.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Color Chroma Heat Protector 150 ml","offer_id":56245670838657,"sku":"28518","price":15.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/chroma-heat-protector_8c732d0f-a8b5-4445-a53d-791db65add47.png?v=1790170137"},{"product_id":"chroma-shampoo-for-coloured-hair","title":"Chroma shampoo – for coloured hair","description":"\u003cp\u003eShampoo for coloured hair. Cleanses the scalp and hair, giving moisture, softness and shine to hair. Its acid pH helps close the scales of the hair fibre, enhancing the brightness of the colour. The soft, compact lather gives a pleasant sensation, for a truly pampering experience.Enriched with: V.E.G. MIX: with moisturizing and anti-oxidant properties.Chroma Power: protects hair colour and has an anti-oxidant effect.Polyquaternium 10: of natural origin, to help detangle hair. 100% natural amino-acid: similar to hair and skin’s own acids, it moisturizes and refreshes hair, leaving it soft.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Color Chroma Shampoo 1000 ml","offer_id":56245670871425,"sku":"28514","price":27.3,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Color Chroma Shampoo 250 ml","offer_id":56245670904193,"sku":"28513","price":12.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/chroma-shampoo-1000_cdee672f-c3d2-4b80-b6bb-aad9758f8919.png?v=1790170139"},{"product_id":"chroma-silk-gel-mask-for-colored-hair","title":"Chroma silk – Gel-mask for colored hair","description":"\u003cp\u003eGel mask for coloured hair. Its acid pH closes the hair cuticles, enhancing shine and colour. The gel formula is easy to apply, without weighing hair down. Moisturizes and revitalizes hair, leaving it soft and untangled. Hair is easy to comb both when wet and dry.Enriched with:•V.E.G. MIX: with moisturizing and anti-oxidant properties.•Chroma Power: protects hair colour and has an anti-oxidant effect.•Complex of lipids derived from olive oil: to moisturise, nourish and revitalize hair, leaving it soft, silky and shiny.•Quaternium-87: biodegradable active principle. Improves the shine of hair and has anti-static properties.•Poliquaternium-7: macro-molecule that makes hair easy to comb. Hair is left soft and shiny.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Color Chroma Silk 200 ml","offer_id":56245670936961,"sku":"28516","price":16.7,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Color Chroma Silk 450 ml","offer_id":56245670969729,"sku":"28517","price":30.98,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/chroma-silk-400_cc61d5a9-f302-46fc-ad14-ae9f24d2a2e8.png?v=1790170139"},{"product_id":"chroma-travel-kit","title":"Chroma travel kit","description":"\u003cp\u003eSalon, Home and Travel: 360° bright and brilliant color. Care\u0026amp;Style is enriched with the practical CHROMA TRAVEL KIT, designed for those who want to take care of colored hair in any situation. • Chroma Shampoo 100 ml • Chroma Silk 50 ml\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Color Travel Kit (Shampooing 100 ml + Mask 50 ml)","offer_id":56245671002497,"sku":"28524","price":15.65,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/chroma-travel-kit.png?v=1790846054"},{"product_id":"color-off","title":"Color Off","description":"\u003cp\u003eGently remove cosmetic color with a simple gesture without affecting the natural pigment of the hair. The combined action of the 3 products contained in the kit allows you to remove cosmetic coloring from the hair structure without changing its natural color and preparing the hair for a new color. The mixture of Reducer 1 + Catalyst 2 (1:1 mix) penetrates the hair structure by dissociating cosmetic color molecules, removing them from the hair fiber and preserving the natural pigment. Stabilizer 3 is essential to fix the result obtained and ensure durability.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Essential Kit Color off","offer_id":56245671362945,"sku":"15026","price":34.65,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/color-off-confez_9f464552-845c-4d97-b69a-fcf66005ea5f.png?v=1790170141"},{"product_id":"volume-conditioner","title":"Volume Conditioner","description":"\u003cp\u003eThe volume conditioner moisturizes and softens hair, making it easier to comb. Its excellent detangling action leaves hair light and silky. Gives the sensation of filling out empty ends. Enrich with:V.E.G. MIX: with moisturizing and anti-oxidant properties.Volume Up Tech: boosts volume and enhances the elasticity of the hair.Biodegradable plant complex: derived from sugar cane, it has an emollient function, leaving the hair easy to comb.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"C\u0026S Volume Conditioner 1000 ml","offer_id":56245671395713,"sku":"28503","price":36.75,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Volume Conditioner 250 ml","offer_id":56245671428481,"sku":"28502","price":15.54,"currency_code":"EUR","in_stock":true},{"title":"C\u0026S Volume Conditioner 10ml","offer_id":56312353096065,"sku":"28508","price":0.26,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/conditioner-1000.png?v=1790846047"},{"product_id":"ice-9-activating-cream","title":"Ice 9 Activating Cream","description":"\u003cp\u003eThe essential ally for perfect bleaching. Its extraordinary creaminess means it adheres perfectly to hair.Mixing it with the bleaching powder is quick and easy.The ICE9 Powder and the Activating Cream must always be used together. THE ICE9 POWDER IS NOT AS EFFECTIVE IF IT IS MIXED WITH A NON-SPECIFIC ACTIVATOR.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Ice 9 Crème oxydante 1000 ml","offer_id":56245671494017,"sku":"04018","price":13.76,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/ice9-attivatore-x-sit_0a5e75f1-44a8-44f0-a835-72dcb49d0990.jpg?v=1790170143"},{"product_id":"activating-cream","title":"Activating cream","description":"\u003cp\u003eTo be used in combination with the Disciplining Fluid in a 1:1 ratio. Customizable treatment depending on the type of hair and the result you want to achieve. Keratin Kontrol: to eliminate frizz, reduce volume, nourish and restructure the hair. From Vitality's laboratories the treatment that allows you to have smooth, frizz-free, soft and nourished hair for up to 3 months. Keratin Kontrol is the versatile professional treatment that can be customized according to the structure of the hair and the result you want to achieve.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Keratin Kontrol Creme Activante 500 ml","offer_id":56245671526785,"sku":"06009","price":104.16,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/crema-attivante_151a3dc0-6100-4c3b-82f9-0e062e899987.png?v=1790170144"},{"product_id":"curl-extreme","title":"Curl extreme","description":"\u003cp\u003eCream to shape curls and achieve a wavy effect on straight hair\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Weho Curl Extreme 150 ml","offer_id":56245671559553,"sku":"09022","price":11.87,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Curl-Extreme-150ml_png_b32c2565-20c2-425a-a544-117ef805b4d7.avif?v=1790170144"},{"product_id":"defence-gel","title":"Defence gel","description":"\u003cp\u003eProtective anti-stain gel for technical services, ideal for protecting the scalp from color deposits.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Essential Defense Gel 200 ml","offer_id":56245671592321,"sku":"15024","price":15.23,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/defense-gel_eb972142-ea52-41da-8ab8-ae660b83ceec.png?v=1790170146"},{"product_id":"easy-waves","title":"Easy Waves","description":"\u003cp\u003eEasy waves, created specifically for those who dream of sinuous waves and want wavy hair with a natural effect. It is the ideal product for those who want to approach the world of waves and soft volumes, without permanent results. The characteristic smell is attenuated by a fragrance specially designed to limit its persistence. Thioglycol free and ammonia-free, it guarantees hair protection.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Easy Waves Ondulation Temporaire en Spray 250 ml","offer_id":56245671625089,"sku":"0940","price":27.56,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Reshape-easy-waves_14d9b294-2c1f-4067-a7e6-65e6775f28c9.png?v=1790170146"},{"product_id":"energy-phase","title":"Energy phase","description":"\u003cp\u003eRestructuring for treated hair. Two-phase treatment with green tea extracts. The combination of cystine and silk proteins guarantees a repairing and toning effect, making the hair soft, shiny and easy to comb.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Sonice Energy Phase Spray 250 ml","offer_id":56245671657857,"sku":"14106","price":14.81,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/ristrutturante_4574c9e5-94d7-4820-b560-f0b360a488f6.png?v=1790170148"},{"product_id":"silver-espresso","title":"Silver Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee!\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Argent 200 ml","offer_id":56245671690625,"sku":"28600.07","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-argento_27f6b050-e4fc-423c-a17e-6ed2cacbe854.png?v=1790170147"},{"product_id":"blue-espresso","title":"Blue Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Blue coloring to intensify blue tones.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Bleu 200 ml","offer_id":56245671723393,"sku":"28600.10","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-blu_b8d5bbed-c529-4674-8d30-28003a989c7e.png?v=1790170149"},{"product_id":"espresso-cappuccino","title":"Espresso cappuccino","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Cappuccino coloring to intensify the highlights of the hair from blonde to dark blonde.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Cappuccino 200 ml","offer_id":56245671756161,"sku":"28600.08","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-cappuccino_49ff56e0-9066-4d9c-97ea-ddd199f7e717.png?v=1790170149"},{"product_id":"golden-espresso","title":"Golden Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Golden coloring to brighten up light blonde hair with golden highlights.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Doré 200 ml","offer_id":56245671788929,"sku":"28600.05","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-dorato_12fef56f-0ed9-4c0e-8774-01627fca254f.png?v=1790170149"},{"product_id":"espresso-latte-macchiato","title":"Espresso latte macchiato","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Macchiato milk coloring to cool the highlights of the hair from light blonde to blonde.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Latte Macchiato 200 ml","offer_id":56245671821697,"sku":"28600.09","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-latte-macchiato_b3b321dd-a834-46c1-857f-5b22289bfd84.png?v=1790170150"},{"product_id":"brown-espresso","title":"Brown espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Brown coloring to brighten up light brown to brown hair.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Marron 200 ml","offer_id":56245671854465,"sku":"28600.01","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-marrone_562d6b70-93c5-4071-8a68-02eba9e407d8.png?v=1790170151"},{"product_id":"espresso-mocaccino","title":"Espresso mocaccino","description":"\u003cp\u003eToday's life is increasingly hectic and that is why fast and high-performance services are increasingly in demand. For those who want to treat themselves to a coloring and restructuring treatment in just 5 minutes, ESPRESSO is the effective and fast professional service... just the time for a coffee! Mocha coloring to cool warm and golden highlights on blonde hair.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Mocaccino 200 ml","offer_id":56245671887233,"sku":"28600.11","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-mocaccino_89d95617-be56-46eb-b878-d5162799871c.png?v=1790170152"},{"product_id":"platinum-espresso","title":"Platinum Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Platinum coloring to enhance the highlights of platinum blonde hair with very light lightening.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Platine 200 ml","offer_id":56245671920001,"sku":"28600.06","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-platino_39e9b60e-30a0-4e70-94c4-3428f9b79cdf.png?v=1790170152"},{"product_id":"copper-espresso","title":"Copper Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Copper coloring to revive and enhance copper and copper\/red hair.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Cuivré 200 ml","offer_id":56245671952769,"sku":"28600.04","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-rame_b36a15d7-25a8-4984-b4ce-6e734449849c.png?v=1790170153"},{"product_id":"red-espresso","title":"Red Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Red coloring to enhance the highlights of red hair.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Rouge 200 ml","offer_id":56245672018305,"sku":"28600.03","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-rosso_0b2ecaaf-4296-4016-be30-a54ff4044287.png?v=1790170154"},{"product_id":"purple-espresso","title":"Purple Espresso","description":"\u003cp\u003eLife today is increasingly hectic, and that’s why fast, high-performance services are increasingly in demand. Pamper yourself with this colouring and reconstructing treatment in just 5 minutes ESPRESSO is the fast and effective professional service...as quick as an espresso coffee! Purple coloring to intensify purple tones.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Espresso Violet 200 ml","offer_id":56245672051073,"sku":"28600.02","price":19.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/tubo-viola_563a2e4c-8002-46db-9ba1-05767179d1ec.png?v=1790170154"},{"product_id":"essential-texturising-drops","title":"Essential Texturising Drops","description":"\u003cp\u003eA professional thickener that revolutionises the hair dyeing and bleaching experience. Thanks to its high-tech formula, it increases product texture, preventing smudging. Perfect for precision jobs, it guarantees impeccable application and optimum results.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Essential Texturising drops 100 ml","offer_id":56245672083841,"sku":"15027","price":18.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/prodotto-sfondo-sito-1_cf680b03-3015-4958-84b3-ffa44c157d31.jpg?v=1790170155"},{"product_id":"ice-9-extreme-blonde","title":"Ice 9 Extreme blonde","description":"\u003cp\u003eLightens up to 9 tones, for bleaching without warm colour effects. It is easy to mix and adheres superbly to the hair, it doesn’t drip and doesn’t swell. The special no-yellow formula lends a cold tone to hair, effectively contrasting warm tints. Its low-volatility formula makes it very safe for stylists. Its delicate fragrance makes it a pleasant experience for the client. Suitable for all bleaching purposes.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Ice 9 Extreme Blonde Poudre 500 gr","offer_id":56245672149377,"sku":"05002","price":34.23,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/ice9-x-sito-1_84155fce-787b-450e-815b-9132d9d1391b.jpg?v=1790170155"},{"product_id":"extreme-hold-spray","title":"Extreme hold spray","description":"\u003cp\u003eExtreme fixing lacquer. Immediate, strong, long-lasting support.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Flowy Extreme Hold Spray 300 ml - Extra Strong Hold Hairspray","offer_id":56245672182145,"sku":"07025","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Extreme-Hold-Spray-300ml_png_05f4812d-1672-4f27-b4e8-cf595708c8d8.avif?v=1790170156"},{"product_id":"extreme-shaping-cream","title":"Extreme shaping cream","description":"\u003cp\u003eEasy-to-distribute modeling cream, suitable for any hair type. For sculpted looks.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Flowy Extreme Shaping Cream 150 ml - Extra Strong Hold Styling Cream","offer_id":56245672214913,"sku":"07035","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Extreme-Shaping-Cream-150ml_png_1005b9a2-4c0a-4614-9fa0-adb9d3830468.avif?v=1790170156"},{"product_id":"fix-style","title":"Fix style","description":"\u003cp\u003eVolumizing and body-giving spray, it gives hold to styling.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Flowy Fix Style 150 ml - Spray Volumisant Et Épaississant","offer_id":56245672280449,"sku":"07040","price":12.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Fix-Style_150-ml_png_67bded95-f9dc-43b2-850a-d5cf0dea03ff.avif?v=1790170157"},{"product_id":"flexible-matte-cream","title":"Flexible matte cream","description":"\u003cp\u003eMatte wax for those who love an invisible effect. Easy to shape.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Flowy Flexible Matte Cream 80 ml - Matte Wax – Medium Hold","offer_id":56245672313217,"sku":"07037","price":17.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Flexible-matte-cream-80-ml-2-copia_png_e6e56c13-7bc7-4439-a7bf-ca14aeecfdb8.avif?v=1790170158"},{"product_id":"disciplining-fluid-1","title":"Disciplining fluid 1","description":"\u003cp\u003eDisciplining fluid 1 for normal\/coarse hair. Keratin Kontrol: to eliminate frizz, reduce volume, nourish and restructure the hair. From Vitality's laboratories, the treatment that allows you to have smooth, frizz-free, soft and nourished hair for up to 3 months. Keratin Kontrol is the versatile professional treatment that can be customized according to the structure of the hair and the result you want to achieve.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Keratin Kontrol Fluide Disciplinant Nr.1 Chx. Normaux 500 ml","offer_id":56245672345985,"sku":"06007","price":104.16,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/fluido-disciplinante-1_ef582ec5-a873-48df-80a5-78e2f7d47848.png?v=1790170159"},{"product_id":"taming-fluid-2","title":"Taming fluid 2","description":"\u003cp\u003eTaming fluid 2 for fine\/damaged hair. Keratin Kontrol: to eliminate frizz, reduce volume, nourish and restructure the hair. From Vitality's laboratories, the treatment that allows you to have smooth, frizz-free, soft and nourished hair for up to 3 months. Keratin Kontrol is the versatile professional treatment that can be customized according to the structure of the hair and the result you want to achieve.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Keratin Kontrol Fluide Disciplinant Nr.2 Chx. Fins 500 ml","offer_id":56245672378753,"sku":"06008","price":104.16,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/fluido-disciplinante-2_3091ece2-0e20-425b-a403-988f11cbee7e.png?v=1790170160"},{"product_id":"for-man-colour-hair-beard","title":"For man colour – Hair Beard","description":"\u003cp\u003e4 shades that mask greys or whites and give an extremely natural look without reflections, for a unique, elegant, natural style: • Natural Dark; • Medium Natural; • Natural clear; •Silver. The Active Ingredients are: • Goji berries that protect and moisturize the hair, maintaining the color; • Guarana extract that invigorates and nourishes hair bulbs; • Baobab seeds that moisturize, soothe and strengthen damaged hair, making it supple and shiny.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"For Man Colour Naturel Clair 3x50 ml","offer_id":56245672411521,"sku":"28700.03","price":29.4,"currency_code":"EUR","in_stock":true},{"title":"For Man Colour Naturel Foncé 3x50 ml","offer_id":56245672444289,"sku":"28700.01","price":29.4,"currency_code":"EUR","in_stock":true},{"title":"For Man Colour Naturel Moyen 3x50 ml","offer_id":56245672477057,"sku":"28700.02","price":29.4,"currency_code":"EUR","in_stock":true},{"title":"For Man Colour Silver 3x50 ml","offer_id":56245672509825,"sku":"28700.04","price":29.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/confezione-1_3e71b516-9514-4fd4-ba2c-3d692ef1872a.png?v=1790170162"},{"product_id":"for-man-colour-activator-13-vol","title":"For man colour activator 13 vol.","description":"\u003cp\u003eThe 13 volume activator, formulated to be mixed specifically with Vitality's For Man Colour, ensures optimal coloring performance guaranteeing an extraordinary result.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"For Man Colour Activateur 1000 ml","offer_id":56245672542593,"sku":"28701","price":10.29,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/attivatore-1000_a08b5d45-96cf-48df-b528-bbbd208b42d0.png?v=1790170161"},{"product_id":"free-hand","title":"Free hand","description":"\u003cp\u003eBleaching powder for freehand techniques. Its ammonia-free formula creates a mixture that is particularly suitable for soft lightening, on any type of hair, making it an extremely gentle bleaching powder. Thanks to its specific components, when the powder and activator are mixed, it is ideal for all freehand techniques. The peculiarity is given by its freehand use (without foil) and its ability to dry and therefore not to stain, once applied to the strands. It allows you to obtain a warm and very natural result.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Deco Free Hand 400 gr","offer_id":56245672575361,"sku":"05005","price":34.23,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/free-hand_0d3b08f7-cfd3-40e7-9033-366689318769.png?v=1790170162"},{"product_id":"frizz-off-spray","title":"Frizz-off spray","description":"\u003cp\u003eAnti-humidity and frizz control spray.\u003c\/p\u003e","brand":"Vitality's","offers":[{"title":"Flowy Frizz Off Spray 200 ml - Spray Anti-Frisottis","offer_id":56245672640897,"sku":"07027","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/files\/Frizz-Off-Spray-200ml_png_5de3cc71-714d-4f0b-97de-a6b68f3ad438.avif?v=1790170162"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/7356\/7105\/collections\/IMG_4468-scaled.jpg?v=1791009613","url":"https:\/\/france-shop.vitalitys.com\/en\/collections\/all-products.oembed","provider":"Vitality's","version":"1.0","type":"link"}